Sign...

This isn't just a sign. There are more than one sign to see.

Technical notes:
Since my digital camera got stolen, I've been using my father's Canon AV-1, an old analogic SLR camera.
The lense I used for this shot is a Cosina, 70-210mm, f4.5-5.6 , MC MACRO (?), ø52 (couldn't find it neither on google nor on wikipedia).
I obviously don't remember the aperture and exposure settings. Given an aperture, the camera set the exposure by itself (that's the only way this camera works).
The film must have been some sort of Kodak, surely an ISO 100.
The photo-lab scanned directly the negative into a TIFF file.

[EDIT]
I decided, as suggested by ~rayseven, to make the poll vertical, because in fact it looks more pleasant to the eye. While doing that, I also adjusted the colour balance, levels, curves and contrast.